Directed product strategy, key marketing activities and development for the games industry (middleware and content creation). Defined a new game development portal and community working with all the top game studios (EA, UBISOFT, Microsoft, etc..)
Successfully propelled a games product launch within emerging markets to achieve 150% in growth.
Cultivated game development alliances with prominent technology providers to realize $50M in additional revenue.
Launched new game industry marketing campaigns around games tech and content creation.